Journal of Advertising Research
Impact Factor & Key Scientometrics

Journal of Advertising Research
Overview

Impact Factor

3.154

H Index

100

Impact Factor

2.684

I. Basic Journal Info

Country

United Kingdom
Journal ISSN: 00218499, 17401909
Publisher: The Advertising Research Foundation
History: 1972, 1996-ongoing
Journal Hompage: Link
How to Get Published:
Find out more

Research Categories

Scope/Description:

The ARF is the preeminent professional organization in the field of advertising, market and media research. Its combined membership represents more than 325 advertisers, advertising agencies, research firms, media companies, educational institutions and international organizations. Founded in 1936 by the Association of National Advertisers and the American Association of Advertising Agencies, the ARF leads key industry learning initiatives that increase the contribution of research to better marketing, more effective advertising and profitable organic growth. The principal mission of The ARF is to improve the practice of advertising, marketing and media research in pursuit of more effective marketing and advertising communications.

II. Science Citation Report (SCR)



Journal of Advertising Research
SCR Impact Factor

Journal of Advertising Research
SCR Journal Ranking

Journal of Advertising Research
SCImago SJR Rank

SCImago Journal Rank (SJR indicator) is a measure of scientific influence of scholarly journals that accounts for both the number of citations received by a journal and the importance or prestige of the journals where such citations come from.

0.831

Journal of Advertising Research
Scopus 2-Year Impact Factor Trend

Note: impact factor data for reference only

Journal of Advertising Research
Scopus 3-Year Impact Factor Trend

Note: impact factor data for reference only

Journal of Advertising Research
Scopus 4-Year Impact Factor Trend

Note: impact factor data for reference only

Journal of Advertising Research
Impact Factor History

2-year 3-year 4-year
  • 2023 Impact Factor
    #N/A #N/A #N/A
  • 2022 Impact Factor
    2.465 2.947 3.565
  • 2021 Impact Factor
    2.684 3.409 3.271
  • 2020 Impact Factor
    2.222 2.195 2.774
  • 2019 Impact Factor
    1.89 2.526 2.648
  • 2018 Impact Factor
    1.782 1.933 1.904
  • 2017 Impact Factor
    1.868 2.056 1.99
  • 2016 Impact Factor
    1.37 1.454 1.773
  • 2015 Impact Factor
    0.867 1.513 1.708
  • 2014 Impact Factor
    1.417 NA NA
  • 2013 Impact Factor
    1.27 NA NA
  • 2012 Impact Factor
    0.85 NA NA
  • 2011 Impact Factor
    0.911 NA NA
  • 2010 Impact Factor
    0.936 NA NA
  • 2009 Impact Factor
    0.951 NA NA
  • 2008 Impact Factor
    0.897 NA NA
  • 2007 Impact Factor
    0.756 NA NA
  • 2006 Impact Factor
    0.575 NA NA
  • 2005 Impact Factor
    1.025 NA NA
  • 2004 Impact Factor
    0.872 NA NA
  • 2003 Impact Factor
    0.978 NA NA
  • 2002 Impact Factor
    0.852 NA NA
  • 2001 Impact Factor
    0.949 NA NA
  • 2000 Impact Factor
    0.853 NA NA
Note: impact factor data for reference only

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Impact Factor

Impact factor (IF) is a scientometric factor based on the yearly average number of citations on articles published by a particular journal in the last two years. A journal impact factor is frequently used as a proxy for the relative importance of a journal within its field. Find out more: What is a good impact factor?

III. Other Science Influence Indicators

Any impact factor or scientometric indicator alone will not give you the full picture of a science journal. There are also other factors such as H-Index, Self-Citation Ratio, SJR, SNIP, etc. Researchers may also consider the practical aspect of a journal such as publication fees, acceptance rate, review speed. (Learn More)

Journal of Advertising Research
H-Index

The h-index is an author-level metric that attempts to measure both the productivity and citation impact of the publications of a scientist or scholar. The index is based on the set of the scientist's most cited papers and the number of citations that they have received in other publications

100

Journal of Advertising Research
H-Index History

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